“Family and business are not separate. We have a finite number of hours and amount of energy in our lives - how we spend them is a series of choices we must consider with intention”
- Leonora Zilkha Williamson
We bring out the best in people
and teams.
We bring out the best
in people and teams.
We bring out the best in families and their enterprises.
Leonora Zilkha Williamson founded Platinum Rule Advisors in 2019 to live her purpose of being a coach and teacher. She believes in the power of families, and leverages her experience in business, coaching, governance, teaching and being part of a family business herself to help family enterprises.
Mission: To amplify the power of family in global enterprise through education and coaching.
Values: Family, integrity, authenticity, excellence, love
- Education: BA, Princeton University; MBA, Harvard Business School
- Big company experience: M&A (JP Morgan), strategy consulting (BCG), P&L/ global management (Estée Lauder)
- Entrepreneurial/ governance experience: Co-Founder, JumpFund (angel investment fund), board member, various start-ups, numerous non-profit roles
- Teaching and speaking: Professor of Family Business, Negotiation and Corporate Social Responsibility, Vanderbilt University, various panel discussions and speaking engagements (link to speaking page) on Negotiation, Legacy, Succession Planning for Love and other topics
- Mindfulness: daily meditator, certified Mindfulness Facilitator through Vanderbilt Osher Center, Enneagram
“Family and business are not separate. We have a finite number of hours and amount of energy in our lives - how we spend them is a series of choices we must consider with intention”
- Leonora Zilkha Williamson
Leonora Zilkha Williamson founded Platinum Rule Advisors in 2019 to live her purpose of being a coach and teacher. She believes in the power of families, and leverages her experience in business, coaching, governance, teaching and being part of a family business herself to help family enterprises.
Mission: To amplify the power of family in global enterprise through education and coaching.
Values: Family, integrity, authenticity, excellence, love
Platinum Rule Advisors offers individual and group coaching, workshops and training and speaking to individuals, families, family offices, and other types of family enterprise. We collaborate broadly with other providers in the family space, and never charges or pays referral fees as we believes in matching the right families to the right partners in work that falls outside our scope.
- Education: BA, Princeton University; MBA, Harvard Business School
- Big company experience: M&A (JP Morgan), strategy consulting (BCG), P&L/ global management (Estée Lauder)
- Entrepreneurial/ governance experience: Co-Founder, JumpFund (angel investment fund), board member, various start-ups, numerous non-profit roles
- Teaching and speaking: Professor of Family Business, Negotiation and Corporate Social Responsibility, Vanderbilt University, various panel discussions and speaking engagements (link to speaking page) on Negotiation, Legacy, Succession Planning for Love and other topics
- Mindfulness: daily meditator, certified Mindfulness Facilitator through Vanderbilt Osher Center, Enneagram
Meet Our Team
Connect With Us
Meet Our Team
Connect With Us
Stay Connected
Sign up and receive updates and insights.